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Disney-owned Star TV Network has elevated Sarika Shankarnarayan as Business Head – Star UK, Europe, South Africa . Based in London, she was the top of selling Star Network for UK, Europe & South Africa & mainstream sponsorship for Star UK.
She has been with Star TV for the last 14 years, beginning October 2007. before Star, she served in marketing roles at Zee TV and Sony Entertainment Television (SET). Sarika began her career with JWT.
Star TV may be a fully owned subsidiary of The Disney Company & a worldwide market leader for Asian television entertainment, broadcasting over 65 channels to quite 720 million viewers monthly across 110 countries worldwide.
In the UK, Star Plus was sampled by a mean of 596,500 viewers hebdomadally across 2019, with a viewership of 10,797 individuals every minute of the year, garnering a staggering 0.8Bn+ eyeballs (source: BARB, Wk1-32’2019).
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